We’re on The Quest for:
- Investors interested in brand entertainment and e-commerce. Why invest as an Investor? Because this brand entertainment will ultimately lead to a dynamic online marketplace, featuring products and services representing the top ten business categories for sales and advertising revenue.
- Brand Sponsors who want to reach affluent and influential shoppers. Why invest as a Sponsor? Because in today’s mobile world, nothing is seen and shared more than video, and brands that have quality video content get better results for awareness, search engine optimization, and sales conversion.
- Entrepreneurial Networkers who can connect brands, locations, and events. Why invest as a Networker? Because we’ll pay a 20% commission. If you’re a savvy sales representative, event planner, real estate broker, travel agent, hospitality manager, or communications director, you’re qualified. And you probably already know many complementary businesses who would look good together and love to get high quality marketing and video production at a fraction of the traditional cost.
Entertainment + E-Commerce platforms like The Equestrians and Hello Sister connect audiences with massive buying power to brand categories with significant ad spending.
The Equestrians and Hello Sister have several potential revenue streams:
1) Direct paid integrated sponsors
2) Full-service HD film and digital marketing services
3) Online advertising through major social and media platforms
4) Affiliate marketing
5) Advertising fees at e-commerce website
85% of equestrians are women who are influential buyers. The Equestrians is on the quest to be where they shop.
The equestrian world already attracts advertisers and customers from some of the world’s largest business categories for digital ad spending.
Digital ad spending in the U.S. for 2018 was projected to be $107.30 billion, led by retail ($23.5 billion), automotive ($13.57 billion), financial services ($13.05 billion), telecom ($11.43 billion), consumer packaged goods ($9.40 billion), travel ($8.59 billion), computers/consumer electronics ($8.33 billion), media ($6.52 billion), entertainment ($5.45 billion), and healthcare/pharmaceutical ($2.84 billion).
Those customers are 85% women, with an average income of $185K. 38% have a net worth above $500K. The market value of their average home is $594K. They stay an average of 30 nights a year in a hotel, and 63% take more than 16 airline trips per year.
College students represent $200 billion in annual discretionary spending. Back-to-school expenditures in the U.S. each year are nearly $30 billion.
The Atlantic reports that 56% of U.S. college students — 11.2 million — are women.
Brookings reports that over the course of her lifetime, a Bachelor of Arts graduate will represent nearly $300,000 more than the average high school graduate in discretionary spending.
Top-tier sponsors will represent key business categories of cosmetics, travel, fashion/retail, automotive, consumer electronics, music streaming, financial/healthcare services, and luxury goods.
Other relevant sponsorships will represent dozens of products and services, and will be available at various levels of investment.
Each series will have a companion e-commerce platform that features integrated brands.
So brands can sell directly to viewers, and cross-sell with other great brands.
The Equestrians and Hello Sister aim to be the go-to sources for entertainment and shopping for young women.